Arbor Hospice Annouces new Marketing and Public Relations Partnership with Local Agencies
September 26, 2008
Arbor Hospice has announced strategic public relations and
marketing partnerships with Franco Public Relations Group (Franco)
and Ulrich Pinciotti Design Group (UPDG).
Franco and UPDG will work together to develop an integrated
media relations and marketing plan as Arbor Hospice approaches its
25th anniversary in 2009.
“We are excited to partner with Franco and UPDG,” said Gloria
Brooks, President and CEO of Arbor Hospice. “Their proven knowledge
regarding brand awareness and media relations will help us to
educate the community about the benefits of hospice care and as a
result increase their access to this underutilized benefit.”
About Arbor Hospice and The Arbor Hospice Foundation
For nearly 25 years Arbor Hospice has been committed to
providing quality, compassionate care for those experiencing the
end-of-life journey. Arbor Hospice, a nonprofit 501(c)3
organization, is integrated into the community with the help of its
experienced staff and caring volunteers through its certified
hospice services, residential hospice facility, grief support
services and community education programs. Arbor Hospice serves Ann
Arbor and communities in the greater Washtenaw region, Western
Wayne County and Downriver with branches in Ann Arbor, Northville
and Trenton. The Arbor Hospice Foundation provides philanthropic
support for programs and services provided to more than 6,000
individuals including patients, their families and community
members served by Arbor Hospice. For more information, visit
www.arborhospice.org or
call 1-888-992-2273.
About Franco Public Relations Group
Franco Public Relations Group is a full-service public
relations firm headquartered in Detroit’s Renaissance Center.
Established in 1964, Franco offers a complete range of
communications services with programs that incorporate media
relations, employee/member relations, community relations,
public-affairs consulting, executive communications training, event
planning and management and corporate-identity development. Clients
include organizations engaged in manufacturing, technology,
associations, retail, professional services, entertainment, health
care and financial services, as well as the nonprofit/human
services arena. For more information, visit
www.franco.com.
About Ulrich Pinciotti Design Group
UPDG offers creative, high quality and cost-effective
marketing and communication design solutions for a wide variety of
clients. The firm focuses primarily on corporate identity
development, brochure and collateral piece design, development and
implementation of marketing strategies, web design and other
advertising services. For more information, log on to
www.updesigngroup.com.
